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Friday, March 4, 2011

comments on social media

In recent decades social media channel is growing into maturity. Almost every adult has a computer at home and spent more than one hour on the internet, not only off work but also during work time.

For my own I spent almost 40 hours on the internet during the whole week, and half time I spent on social media channel. This appearance is not only myself but also the friends around me.

social media firstly is a communication technique, it provides users a channel to share things with people and make friends with others. And the most interesting thing for my own opinion  it is more convenient to communicate with friends who is far away. sometimes it costs lots to make a phone call with friends who is at another country. after using social media, i will not miss any new from my friends who is not around me. This is makes me never give up this technique.

From the users' point of view, the reasons why they prefer social media are as following:

  • Direct communication and speed of feedback. User can communication a company through social media channel directly and will get feedback speedily, because company always hire 2 or 3 people working for this part of job, such as upload new information of company, communicate with target marketing and get marketing research, etc.
  • Get news fast, it is so convenient for company to publish news online, sometimes the event is just happened, and there is pictures or text about it on line after a while.

From the companies' point of view:

  • It is cheap to set up a media page, most media page are free.
  • Have a communicate with your customer, could familiar with what are your customer thinking.
  • Improve brand awareness, if the company is do well on media site, more followers are following your site, hence more people aware with your site.

Above are the briefing of social media benefit, this is not least benefits.

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